Full-time
Permanent
Exeter
Salary £30k-£35k
PR & Communications
b2b, pr
Professional, ambitious and driven bunch with a reputation for delivering outstanding results!
We are looking for a Senior / Account Manager to join an amazing communications agency based on the outskirts of Exeter, with a varied and diverse group of clients. A professional, ambitious and driven bunch with a reputation for delivering outstanding results for our clients.
The agency team has a full commitment to sustainability and works with many clients in the environmental sectors, where they choose to work with people who have a purpose and cause for their community and our plant.
About the job
This role could well suit an experience PR professional wishing to move to Devon, a fabulous county in the South West of the UK.
Working as part of the account management team, you will be responsible for managing a portfolio of agency clients as well as providing strategic counsel to help develop their PR and wider marketing campaigns; developing relationships with new and existing clients; building relationships with media and influencers; proactively identifying and developing creative ideas and campaigns; devising and managing digital campaigns across multiple platforms; and contributing to the future direction and development of the agency.
There’s lots of variety in the job and your clients will vary and could include the following sectors: engineering; recycling; travel and tourism; financial services; food and drink and luxury properties to name a few so the ability to communicate with different target audiences, both B2B and B2C, is key. You need to be a confident writer who enjoys generating content and copy for a variety of audiences but with an emphasis on trade and technical/business ones.
In addition, the account manager will play a key role in identifying and developing new business opportunities to include developing and compiling PR and marketing strategies, research, presenting campaigns and on-boarding new clients, digital technologies and services.
About you
Essential skills:
- Excellent written, verbal and presentation skills
- Emotional intelligence and interpersonal skills
- Commercial acumen
- Strong writing skills for varied B2B and B2C audiences and platforms
- Proactive, highly organised, good at multi-tasking to manage competing internal/external demands whilst working to deadlines
- Excellent attention to detail and accuracy – high quality outputs are paramount
- Industry knowledge and proven track record in media relations activities including understanding how the media operates, media liaison, press release and feature writing, securing media coverage
- A proven track record of generating social media led news
- Experience using Facebook Business Manager and Ads Manager to create Traffic and Lead Generation campaigns
- An understand of the fundamentals of SEO
- Video production experience (iMovie/Final Cut Pro)
- Mail Chimp – experience of delivering content and campaigns
- WordPress experience or similar CMS system
- Experience of using Google analytics
- Knowledge and the implementation of PPC campaigns (FB, Instagram, LI, Google)
- Broad digital marketing skills and experience
- Curating social media content across multiple platforms
- Excellent timekeeping and time management skills
- Experienced of using Microsoft Word 365
Your relevant experience:
- Experience of managing b2b accounts
- Previous agency experience
- Demonstrable copywriting, reporting, social media, client liaison, PR and marketing skills
- Excellent presentation skills
- A network of media and influencers
- Industry knowledge and contacts
£30k - £35k
Mostly office based, with some remote working
Next Steps
Apply with your CV to hello@rusticandrural.uk
Reference: LG - 397